A guiding hand through the early days of parenthood

We are on a mission to change the way new parenthood is supported.

Here at The New Parent Company we are here to support you before and after your birth.

Where are you in your journey?


before birth
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Finding out you are pregnant can be a wonderful and exciting time.

Questions fill your mind… Cute baby names… Which buggy to purchase… How do I give birth to a baby!?

Understanding how to prepare for birth is only part of the story. You have a whole new life ahead of you, and knowing what's ahead will make things simpler.

That's where we step in. We introduce you to your birth rights, how to understand your birthing body, and how each process happens. Be informed and supported with your choices for birth.

Furthermore, we cover what to expect once your baby is here. Sleep, informed feeding choices and your postnatal mind and body recovery. (Sure we can show you how to change a nappy, but the Fourth Trimester requires you to know so much more than this!)

The Parent-To-Be Antenatal Course is how antenatal education should be done!


when baby has arrived
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Congratulations, again!

The birth of a new baby brings so much joy, home cooked meals, and so many swaddle blankets, you don’t even know what to do with them!

This is the time when you are adjusting to your new role as a parent and your baby is adapting to the outside world. It takes time to get to know each other, figure out what your baby needs, and to learn how to communicate with each other.

It’s also a time where many focus on the new baby, and when new parents often forget themselves.

Being a new parent is hard, and that’s ok. Everything is new, exciting, and scary. It’s completely normal to have days of overwhelm.

We provide a number of support services in the postnatal period. From The New Parent Postnatal Class, helping you adapt to those early days and weeks with your newborn and your new self to baby massage and yoga classes, helping you to support your baby’s growing development.

We also offer one to one consultancy, as well as events and workshops to help you grow your new parent tribe, and help you through each stage.

Find out about your options and what support and activities are available during your baby’s first year.

Why are we doing this?

We are doing this because it is needed.

Having gone through traumatic aspects of birth ourselves, and listened to thousands of other stories, with varying levels of ease, it was clear to us that the beautiful time of having a new baby is woefully under-supported. It left us unnecessarily stressed, worried and scared about the challenge ahead of us.

From speaking with other new parents we heard surprising, but common revelations about treatment in hospitals, lack of feeding support, no awareness of postpartum health for the birthing parent, or mental health support for either parent.

We also found that there is little focus on play and development of babies in the first 12 weeks, or support on sleep, feeding or routines.

Most information out there often just depicts rosy images of how parenthood should look. Insta v reality never looked so far apart! What we need more of is honesty. We need to talk about every aspect

Learn more about our professional backgrounds >

The 4 pillars of being a New Parent


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Baby Massage and Reflexology


Why is skin to skin contact so important for you and your little one?

It has been practiced for centuries across the world. It helps you to understand your baby and teaches you so much about each other.

Baby Yoga


Develop your baby's limb movement, muscle tone and physical awareness through gentle movement and stretching.


How can I look after my little one?

There is no 'right' way to raise a child, but you'll find that there are many opinions.

We clear the muddy water, merging our own personal experiences of parenthood with decades of professional childcare experience and write all about it in our growing blog.

Fred & Noah

By ClareP

Things we love Fred & Noah make the most amazing colourful children’s leggings, bedding and organic swaddles. We love their clothes so much and we…

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Writing a letter to your baby.

By ClareP

YOU Writing a letter to your newborn baby is a beautiful and heartfelt gesture that can create a special keepsake for your child to cherish…

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NW London Services for New Parents

By ClareP

YOU Firstly Congratulations! The first days, weeks even months can be a hazy blur so we have put together this handy New Parent in NW…

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Birth Bag

By ClareP

BIRTH Preparing for the arrival of your little one is an exciting and joyous time. As you approach your Estimated due date, one essential item…

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